24 October, 2023
Creating a game-changing new hybrid office to future-proof a growing company
Bally's Interactive new West End, hybrid office design set's them up for strategic growth plans in London.

Bally’s (formerly Gamesys) is a leading international online gaming operator, poised strategically for future growth in an evolving global sector. In 2022, they approached our team to become their design and build fit-out partner as they took over the former Arcadia building in London’s West End. 

Spread over four floors, with an impressive double-height reception, the building is flooded with natural light through two main atriums, a roof terrace and a spectacular swooping spiral staircase which connects the working floors encouraging interaction and collaboration between staff members who are based at the head office.

We spent several months getting to know the different company departments to truly understand how they work and their aspirations as they go forward, operating with more of a hybrid working approach. The end result is a destination space that not only encourages staff to come in and use the facilities on site, but that helps them to see the workplace as a desirable destination. 

Not only has the design been created with current transformation in mind, turning it into a contemporary hybrid office that suits their current work requirements, but it also future-proofs the space for expansion and flexibility, enabling them to develop over the coming years.

Key features include:

  • A large breakout space on the sixth floor 
  • Breathtaking views of the city
  • A variety of flexible meeting spaces 
  • Biophilic design installations
  • Specific areas to suit the different working styles
  • Hybrid office designed for flexible working
  • Semi-enclosed touchdown spaces
  • Presentation areas

A spokesperson said: 

“We are proud to be committing our future to London, where we have been based for the last 20 years. As we embrace hybrid working it’s important to have a brilliant space for face-to-face collaboration.”

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